What is Dig Deep?

Dig Deep

Dig Deep is a class for people who want to write about… real life.

Family. Kids. Love. Businesses. Breakups. Heartache. Recovery. Reinvention. Victories. Big lessons. Ordinary moments. True stories that leave readers feeling hopeful, comforted, and inspired.

If that’s the type of writing you want to do, this class is for you.

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Stop waiting. Start creating.

In Dig Deep, we show you how to set yourself up for a successful writing session—how to organize your thoughts, decide what you’re trying to say, and hit your points clearly.

We also dive into the emotional side of writing—how to build confidence, release perfectionism, and stop nit-picking everything you create.


No pressure. No deadlines.

Dig Deep is an online class with no time pressure. Go at your own pace. Enjoy everything in one sitting—or space it out.

Your words can make a difference.

Imagine sending out your latest newsletter, blog post, podcast, or book and getting an email from someone saying, “Thank you. I needed that. You helped me feel less alone. You seriously changed my day.”

You can do it. You can write from the heart—and impact people’s lives.

This class can help.

Why Take a
Writing Class?

What if you’re not interested in being a professional writer? Or what if you don’t really care about starting a blog or a podcast or anything like that? Is there any point in taking a writing class like Dig Deep?

We think so.

When you strengthen your writing skills, there are so many rewards.

  • You become a more confident public speaker.
  • You become a more memorable teacher, coach, and consultant.
  • Customers fall in love with YOU—the human being behind the business.
  • Your kids pay closer attention to what you’re saying and (gasp!) they might even take your advice.

Even if you’re not interested in “writing a book one day” or “getting published in a magazine,” it’s still worth it to invest in your communication skills.

Dig Deep is one way to do that.

Inspiring Videos

Dig Deep includes 7 videos that you can watch at home anytime.

Thought-provoking. Motivating. Professional lighting, editing, and production.

You’ll want to binge-watch these videos, one after another!



Each Dig Deep video is accompanied by a downloadable workbook. These workbooks are short and easy to skim. Inside each one, you’ll find a summary of the video’s key points, plus exercises to help you develop your voice and build more confidence in your writing.


This checklist includes 25 places where you can get your work published—indie websites, big-name websites, blogs, magazines, anthologies, and more.

We tell you exactly what types of writing each publication is looking for—and how to submit your work for consideration.

We’ve handled hours of research and legwork for you. Instead of Googling and scouring the Internet for publishing opportunities, you can focus on your writing.

When you strengthen your writing skills, there are so many rewards.


We want to shine a spotlight on your work.

When you purchase this class, you’re invited to submit a piece of writing—a true story, an article, a manifesto, anything you want—for publication in Dig Deep: The Magazine. It’s a magazine about courage, motivation, and messy, imperfect, beautiful human stories.

We release this digital magazine for FREE to both of our mailing list audiences—over 20,000 readers combined.

There’s no pressure to participate in the Dig Deep magazine, but if you want to go for it… the option is there for you!


Listen to the audio pep talk whenever you get a terrible blog comment, a mean email, a nasty review, or when you feel extra-self-critical and perfectionistic about your writing.

Download the MP3 onto your phone so you’ve got it handy whenever you need it. It’s an encouraging chat for those “AAAAAHHH!!!” moments.

Not quite enough? Need another pep talk? Or want to ask a question? We’ve scheduled Live Q&A Sessions throughout the year. Tune into the video broadcast, type a question into the chat box, and we’ll answer it live!


  • "If I sign up for this class, will Susan and Alex read my work and give feedback on my writing?"

    No. Dig Deep does not include personalized feedback / coaching from your teachers—just online videos ‘n stuff that you watch at home. If you want personalized attention, we’ve got other options for you! You can sign up for one of Susan’s retreats, or Alex’s retreats, which are intimate, face-to-face experiences with about 6-12 people per group. You can also hire Alex for 1-on-1 coaching and consulting when she’s available. She’s typically booked up about 6 months in advance. Please poke around our websites to check out all the different services we offer.

  • "Do I get to meet the other people taking this class? Is there a Facebook group where we can chat, or something like that?"

    You can interact with other people… a little bit! There’s an area in the online classroom where you can post a message to say, “I’m looking for a writing buddy! Please contact me if you’d like to buddy up.” However, there’s no discussion forum or Facebook group. We may start a group like that at some point in the future. But for now, DIG DEEP is purely an independent-study class. You purchase it. You get the materials. You watch the videos on your own. You do your own thing.

  • "I can find tons of writing advice online—for free. Why should I pay for a class like this one? What’s the point?"

    Yup, that’s true! There’s plenty of writing advice out there, in every format, and at every price-point. You can enroll to get an MFA in Creative Writing and invest about $30,000. You can sign up for a luxurious writing retreat in Hawaii or Bali and pay anywhere from $1,000-$10,000. You can sign up for an online writing class like DIG DEEP and pay around $500. You can buy a book about writing for $10-20. You can read helpful blog posts for $0. And everything in between. If your heart + gut (“hut”) feels really excited about DIG DEEP, and it’s reasonably priced for your income / budget, then go for it! If your “hut” is saying “No, this class isn’t right for me” or “This is out of my price range,” then please listen to your intuition and don’t sign up for this class. There are plenty of other ways you can get writing inspiration. Please find something else that works for you.

  • "I heard a rumor that a portion of the earnings from this class will be donated to a good cause. Is that true?"

    Yes! $20 from every class sold will be donated to the American Civil Liberties Union. Because freedom, liberty, justice, and civil rights… rock. Our goal is to raise $10,000 this year!

Any other questions?

Send an email to [email protected] and ask anything on your mind. Thank you!

is open!

This class is $497. Sign up today, then watch your inbox for a confirmation email. You can log into the online classroom right away! Instant joy!

Before making your purchase please take a sec to check out the payment options and our refund policy. Thank you!

Payment &

You can pay in full, or we can divide your payments into 2 installments of $249 each. These will be billed automatically to the credit / debit card number that you provide—with 30 days in between each payment.

After making your initial payment, check your email. We’ll send you a password to unlock all the materials. Dive in! Party-time!

The class is yours to keep and enjoy for life. No time pressure. Go at your own pace.

Full Payment

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2-Part Payment

$249 USD now and the rest 30 days later.

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My Beyonce Refund policy

All of your payments — including your initial deposit — are non-refundable

I call this My Beyoncé Policy. Here’s why:

When you buy a ticket to a Beyoncé concert, and then decide you don’t feel like going, or it’s too far to drive, or you can’t find a babysitter, or whatever… what happens? You don’t go. You stay home. You miss out.

Are you going to write an email to Beyoncé and ask for a refund? Hell no. Beyoncé ain’t refunding your money just

because you decided not to show up, or mismanaged your schedule, or whatever. That was your choice. This may sound like “tough love,” but that’s my policy, too.

Bottom line: respect your time. Respect mine. Say “yes” to the experiences that you really want — and show up. Showing up is so sexy. Beyoncé would approve.

Refund policy = complete.

This is tremendous. You’re about to see what is possible when you apply 100% of yourself to your goals (maybe for the first time in your life…?). I’m so excited for you and I can’t wait to be your coach!

It's Time

No more waiting. No more covering up.

No more Shrinking. No more Hiding.

The BARE book is here!
Order the book or audiobook read by Susan herself!